Monthly Archives: November 2009

Ivy Long—designer of Edera Jewelry

Name: Ivy Long—designer of Edera Jewelry

Website Link: http://ederajewelry.etsy.com

Where are you located? Beautiful Vermont, in the United State

What do you make? I make opulent, handcrafted lace jewelry. Many of my designs are one of a kind, and I have recently branched out into a Bridal Collection. I love creating custom pieces for brides–my specialty is designing jewelry that compliments the lace and detailing on a bride’s wedding gown.

When and why did you begin creating your jewelry/art? I’m fortunate to have grown up in a creative household where all sorts of supplies were at hand, and creativity and experimentation were encouraged. My mother is a milliner and textile artist, so from a very early age I was surrounded by wonderful fabrics, laces, buttons, beads and trims, and could watch her at work. As a result, I’ve had a lifelong fascination with fiber arts and other handcrafts. In my early teens, I became particularly interested in jewelry making and apprenticed with several jewelry designers while still in high school. In my early twenties, I began crocheting delicate lace as a hobby, but quickly realized that I could combine this with my love of jewelry making, and Edera Jewelry was born.

What materials and methods do you use? My jewelry is created with an unusual fusion of lace making and jewelry techniques that I’ve refined over the years. Any given design might include crochet, tambour embroidery, sewing, hand beading, wire wrapping and stringing. Many of the lace motifs in my jewelry are drawn from my collection of lace patterns, some dating back to the 1800s. I use the finest silk and real metal threads –like those used in historic Renaissance and Rococo textiles–in my work, as well as vintage beads, semi-precious stones, gold-filled and sterling silver wire and findings.

Where do your design inspirations come from? Historical costuming, antique and vintage lace patterns and textiles, ethnic embroideries, silversmithing techniques, Renaissance, Art Nouveau and Rococo jewelry, the art of Klimt, the Pre-Raphaelites, the Glasgow School, Elizabethan portrait paintings–the list goes on! I am like a magpie, blending different eras and inspirations together. Sometimes even the stones and beads themselves suggest a design to me.

What is your best working environment/where is your studio? I have a sunny little studio in our house that has a slanting roof and lots of windows.

Where can your products be seen? My Etsy Shop,   My 1000Markets Shop,  My Boticca.com Shop,  My Blog

Magazine articles or press: Courtney Love’s Hotlist Atlanta Magazine StyleList.com OneWed Best Wedding Sites

Who are you a fan of? There are so many talented, independent jewelry designers out there, especially on Etsy. I’m always amazed and inspired by: Magdalena of MagdalenasAtelier.etsy.com,  Jennifer of JenniferMorrisBeads.etsy.com,  Lorianne of Plumevine.etsy.com,  Emily of EmilyGrayJewels.etsy.com,  Penny of SparrowSalvage.etsy.com, Sheela of Eccletica.etsy.com, Wendy of FussJewelry.etsy.com, Jess of RosyRevolver.etsy.com

Tell us a little about one of your favorite creations: One of my favorite designs right now is the Aurore Necklace. It’s the result of an experiment in creating more layered, three-dimensional effects in my jewelry. Strangely enough, I was inspired partly by translating silversmithing assemblage techniques into textile techniques. The pendant has an openwork base, which I embellished with different motifs and components, including a vintage rhinestone in a handmade cabochon setting. Instead of cutting and sawing and forging, though, the pieces are crocheted, and instead of soldered, they’re sewn in place to the base. This is perhaps one of my most opulent designs, too, in that it features quite a few AA and AAA grade stones, and is a wonderful, dramatic length that can be worn long or doubled up. I started with the large pink chalcedony focal and let it inspire me. The result is a romantic harmony of pinks and gold and crystals, which reminds me of something from a fairy tale.

Aurore Necklace

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Alida Nunez

Name: Alida Nunez

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Website Link: http://www.alidajoyas.etsy.com/

Where are you located? Peru, South America

Tell us a bit about yourself: I’m from Lima, Peru and have been living here all my life. I studied Textile Design and worked in this business for almost 7 years not only as a designer but also as an account executive for brands like Liz Golf and Perry Ellis America. During my experience as an account executive I had the opportunity to visit NY twice, and despite the little time I had to make tourism, I really loved it there. I always had the idea of being my own boss and in 2003, after seeing a local jeweler’s interview on TV, I decided to try it myself. Since then I’ve been working with silver jewelry and in 2006 I landed my brand Alida Joyas (joyas is Spanish for jewelry). I’m also venturing in blogging and I expect to have a lot of visitors. Jewelry design is one of my passions. My other passion is music. I’ve been singing for a few years and since 2007 I joined a jazz choir where I found the most amazing people to share my love for music.

3031824451_b677a88a3dWhen did you begin designing jewelry/art? It was in the middle of 2003 when I decided to take jewelry lessons (metalsmithing), but I started designing my own jewelry in 2004.

What made you choose this type of art? I’m not sure why I exactly chose jewelry because I had the idea of taking metalsmithing lessons long before thinking about dedicating to jewelry design. I guess my dad buying me nice pieces of jewelry when I was little had a little to do with it.

What do you make? I make silver jewelry but I work in 18K gold as per request as well. I also make bridal jewelry, which includes engagement rings, wedding rings and headpieces.

What materials and methods do you use? I use sterling silver 950, which is a purer quality than 925. I combine it with Peruvian natural stones such as serpentine, amazonite and sodalite. The technique I work with is metalsmithing.

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Where do your design inspirations come from? I just realized that they find me. They usually come in flashes when I’m listening to music, watching tv or movies, but mostly in my dreams (it comes in handy to have a notebook in the nightstand). I also get inspiration from art and nature, and I’m constantly surfing on the web to see what’s new.

What is your best working environment/where is your studio? My studio is at home. I always have music on when I’m working. I can’t be without music. And if it’s sunny, even better! Sun usually puts me in a good mood to work.

Where can your products be seen? You can visit me at: my website,   my blog,   dawanda,   Novica.com

3911664338_7a21f5fbb6Upcoming events: I’m designing my new collection and I’m pretty excited about it. I won’t tell you what it is about yet, but I can’t wait to share it with you!

Magazine articles or press: Interview for Handmade Crafts blog
Interview for Sara’s Texture Crafts blog

Photoshoot for a local bride’s magazine Bodas where they showcased my jewelry and tiaras

Are you a fan of any jewelry artisans? There are tons of jewelry artists I like. These are some of them: H. Stern,  Alexis Bittar, Claudia Stern

Price range: US$9.00 – US$110

Tell us a little about one of your favorite creations: One of my favorite designs is my funky set of ring and earrings. It’s colorful, fun and playful and for some reason I identify with it. I don’t mean that I’m colorful, fun and playful, but I do joke a lot.


Anything else you wish to add? There’s no better reward than seeing people wearing my jewelry and being recognized for my style and quality. This makes all the effort worth it.

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